Clashing frames of self-presentation in instant messaging
Aleksandra Górska
Abstract
This paper presents an analysis of the linguistic means used to evoke two
contradicting frames of self-presentation in real time one-to-one online computer
mediated communication. Drawing from impression management studies
and cognitive linguistics, as well as discourse analysis, the author shows how
clashing frames of self-presentation can be evoked in order to offset the negative
associations each frame may evoke. The sample is a corpus of over a thousand
messages exchanged between native and native-like speakers of English via an
instant messaging tool.
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